Examine the manufacturers' selections

Today's self stick vinyl floor tile manufacturers have stepped up to offer great choices in vinyl flooring. Bland designs have given way to sleek, fashionable patterns, as well as styles designed to replicate stone, wood, marble and slate. Provide your customers with a wide selection of vinyl tile flooring to suit various tastes, styles and budgets.

I recommend: Congoleum’s Endurance Plank and Forum Plank styles simulate real wood. Tarkett offers a wide variety of vinyl floor tiles that simulate stone. Mannington features a line of flooring designed to simulate refined limestone. Domco offers an extensive collection of subtle, neutral patterns and geometric designs.

Examine vinyl floor tile warranties and quality ratings

Create an easier shopping experience for your customers by ensuring that the self-stick vinyl floor tile flooring manufacturers you choose clearly mark the warranty information and quality rating. Provide your customers with a variety of grades or classifications to suit different needs and budgets. Vinyl floor manufacturers can offer warranties from 5 years to a lifetime. Consider your market when making choices regarding quality, warranties and price points.

I recommend: Armstrong clearly marks their vinyl tile flooring using a Good/Better/Best system. The tile’s warranty, durability and maintenance are all taken into consideration when determining its classification. Earthwerks also clearly marks their warranties and includes both a residential and commercial warranty for all vinyl tile styles.

Stay in the loop

Staying up to date with the latest information in vinyl flooring by examining industry news, trends and events will ensure greater success.

I recommend: Floor Covering News, Floor Covering Weekly and Floor Daily are all excellent resources for vinyl floor distributors and installers. These sources offer articles, interviews and reports to enable business owners to stay in tune with the latest trends and issues in the marketplace. When you're in the know, you can plan accordingly.

Stay connected with vinyl tile floor manufacturers

Join flooring organizations and attend industry events and meetings to talk with manufacturers and distributors. These organizations often allow access to additional resources, educational seminars and trade shows.

I recommend: Become a member of WFCA and take advantage of the exposure. The website enables consumers to find a floor covering professional from their list of WFCA members. Join NAFCD and attend their annual meeting for a chance to talk with other distributors in the flooring industry and conduct business with flooring manufacturers.