Guide to Using PayPal for Your Business

Integrate PayPal into your Web site

To use PayPal with your existing Web site, you can choose between Express Checkout (better integration but more difficult) or Standard Checkout (uses simple HTML code).

I recommend: PayPal's Additional Payment Option page will help you choose and implement your choice.

Bill customers via email

You don't need a Web site to send your customers bills through PayPal – they receive an email payment request that prompts them to click and pay.

I recommend: Use PayPal's Request Money option.

Send professional B-to-B invoices via PayPal

You can integrate QuickBooks invoices to automatically create email invoices with click-to-pay buttons.

I recommend: Use PayPal's Payment Request Wizard for QuickBooks.

Accept credit cards

As an add-on option, you can accept Visa, MasterCard, Discover, and American Express.

I recommend: Upgrade to Website Payments Pro or Website Payments Standard.

Sell via eBay

Because so many eBay buyers use PayPal, you can benefit by creating a dedicated eBay Store and selling on eBay.

I recommend: First register as a seller on eBay, then meet subscriber requirements to build an eBay Store.

Go on the road

PayPal lets you expand your online business to accept payments by phone, fax, mail, and in person at your offline store or at trade shows (but only in the United States).

I recommend: Get the details at PayPal's Virtual Terminal page.