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Frances Sharpe

Guide to Truss Displays

With tradeshow truss systems, your booth can make a bold statement


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Truss displays are gaining popularity in the competitive tradeshow industry as exhibitors realize that the modular steel structures can be a smart investment. Tradeshow truss systems can be designed to act as your main booth or can be used as an accent to your existing booth. With flexible components, display trusses allow for a seemingly endless variety of configurations.

Truss display pieces are constructed of high-strength, lightweight steel that’s designed to weather the wear and tear associated with heavy tradeshow use. Many exhibitors opt for truss displays because they can be used to hang oversized product photos, plasma screens and lighting that attract attendees.

The many benefits of truss displays include:

  1. Tradeshow truss systems are modular and can be reconfigured in a number of combinations to keep your booth looking fresh.
  2. Display trusses are easy to assemble and often require nothing more than simple tools like screwdrivers and Allen wrenches.
  3. Thanks to steel construction, truss displays allow you to hang plasma screens, computer monitors, lighting or other heavy objects.
  4. A truss display is typically made using small parts so it can be dismantled and packed into small shipping cases that give you more shipping options.
  5. Truss systems can save you money in the long run thanks to their durability and their versatility.

Action Steps
The best contacts and resources to help you get it done

Shop for truss displays by size


Tradeshow truss systems are available in the following sizes: 10 x 10, 10 x 20, 20 x 20 and 30 x 30. Although the sizes are standardized, the modular components allow you to create a number of configurations.

I recommend: At The TradeShow Display Store — where truss display prices include lights, shelves and shipping cases — you can search for truss displays by size. At Trade Show Shop, you can find truss displays in all sizes, including hard-to-find 30 x 30 models.

Shop for tradeshow truss systems by price


Truss displays aren't cheap, with smaller styles starting at about $3,000 and larger models nearing $10,000. Display trusses can cost several thousand dollars more than other types of tradeshow displays, such as pop-up displays. However, a truss display is designed to last and could end up saving you money in the long run.

I recommend: 3D Visual Concepts promises to beat any price you find on truss displays. Prices start at under $1000 for 10 x 10 truss displays at Midland Trade Show Displays.

Consider custom tradeshow display systems


If you want a truss display that is truly unique, look for vendors that offer custom designs.

I recommend: Exhibit and Display Truss will design and make almost any truss structure based on your needs.

Purchase attachments and add-ons for truss displays


To get the most out of your truss display, deck it out with lighting systems, computer monitor mounts, shelves, tabletops and more.

I recommend: At BeautifulDisplays.com, you can find a good selection of truss display accessories to customize your booth. The Godfrey Group offers audio and video options to outfit your truss display.

Tips & Tactics
Helpful advice for making the most of this Guide

  • Truss displays are a great choice for exhibitors who display products that take up a lot of floor space.
  • If you need your booth to include plasma screens, computer monitors or other heavy items, truss systems are the best option.
  • Display trusses are ideal for showcasing large-format graphics.
  • As your tradeshow needs evolve, so can your truss display. With its modular design, you can add components to your display as needed.
  • Take advantage of the versatility of truss systems and reconfigure your display often to give your booth a new look at every trade show.

The official source of Truss Displays is the Truss Displays page at Business.com

Featured Vendors

Event and Conference Display Trusses
Sells multiple truss brands at economical prices, with design quotes free by request. Just fax your idea and we quote!
midlanddisplay.com

Aluminum Truss Display Booths - Starting Under $1,000
Aluminum Truss Trade Show Displays are all we sell! 10'x10' through 20'x20' and custom sizes. Factory Direct Prices ! Shop now and ship today.
www.exhibitanddisplaytruss.com

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