Guide to Squidoo

How to turn a Squidoo lens into traffic and profit

By sethgodin

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Squidoo has been around since early 2006... it's the fastest-growing philanthropy co-op in the online world. Even more important to you, it's an easy way to build a directory of your blog or your corporate website.

You can use a Squidoo lens to highlight your expertise, generate new business for your freelance gig and raise money for charity at the same time.

Action Steps
The best contacts and resources to help you get it done

Build a squidoo lens

A lens is a simple page that shows surfers a series of links, books, recommendations and more.

I recommend: Here's the home page.

And here's a sample.

Promote your lens

After your lens is built, you can promote it on your blog or around the web. This leads to significant google traffic.

I recommend: For example, check out this Google search. Even though it doesn't have the word 'Squidoo' in it, there we are, up at the top.

Tips & Tactics
Helpful advice for making the most of this Guide

Have fun.

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