Sportfishermen are a discerning group of anglers who want the best tools to maximize their performance. Sportfishing rods and reels are their most important tools.
If you are opening up your own sporting goods shop or fishing pro shop, you will need to match the passion and knowledge of your clientele. There are many different brands of fishing rods and reels in the marketplace—and they all have different functions and applications. Take the time to not only familiarize yourself with the product and the sport of fishing, but practice it. You will need to be able to address your customers' needs and help them find the best sportfishing reels and rods for their fishing experience.
The best contacts and resources to help you get it done
Be sure to feature durable, innovative and attractive fishing rods
Match your customers with rods that fit their particular needs. There are a variety of rods to choose from: fly fishing rods, saltwater or freshwater fishing rods, ice fishing rods and other types.
I recommend: Angler Pacific has a selection of rods, fishing reels, fishing reel parts and accessories.
St. Croix Rods offers a variety of fly fishing rods, ice fishing rods, fly fishing reels, saltwater rods and reels and spinning and casting reels.
Sage, which specializes in hand-crafted, high-performance fly fishing rod and reel sets, refers website readers to dealers nationwide that carry its products. One of the leading manufacturers of fishing rods,
Berkley, designs and builds freshwater, saltwater, fly fishing and ice fishing rods. It also produces reels, baits and fishing tools. Its website lists dealers worldwide.
Custom fishing rods are a viable alternative to commercial fishing rods
If your customers want custom fishing rods--and you can't do the job yourself--find a manufacturer that can offer a selection of sizes, unique components, actions, powers, colors and personalized labels.
I recommend: G2 Custom Rods has been building high-quality customized fly and spinning rods for more than 25 years. It allows customers to completely customize their own fishing rods.
Ken Preston Custom Rods is a company that creates custom spinning and fly rods and also offers professional repair services.
Offer a selection of fishing reels to fit your customers' needs
There are different types of fishing reels: the fly fishing reel, the casting (also known as conventional) reel, the trolling reel, the baitfeeder reel and the spinning reel. Ascertain the best type for your customers and have a wide variety of choices available.
I recommend: Shimano produces a great selection of casting and spinning reels, as well as an offshore spinning reel for big-fish freshwater anglers.
Penn Tackle Manufacturing Company has an impressive variety of casting and spinning reels and also offers a fly fishing rod, outriggers and fishing line. In addition to fly fishing reels,
Okuma Fishing Tackle manufactures a highly regarded line of spinning, casting and trolling reels.
Related Resources from Business.com
Comments
Is any content on this page inappropriate? To let us know, please 
