Decide on what business information you want to include with the promotional pet supplies

Depending on the promotional item, you might include your business name, contact information and logo. With some items, you'll have limited amounts of space so decide what the most important information is and use that.

I recommend: Pet bowls often have lots of room for fun inscriptions as well as your business information. Dog collars, while potentially useful, have less space for your business information.

Consider the clientele you are trying to attract with your promotional pet supplies

Your promotional pet items should relate to the customers you have or hope to attract. Giving away dog promotional toys at a veterinarian's office that focuses on exotic animals won't get you the advertising you need. Giving away dog toys for a grooming business or dog walking service makes much better sense.

I recommend: Look for customized promotional pet products that your clients will use or that will add an extra touch to your service, such as a promotional scarf for an after-grooming treat. Don’t forget that non-pet items can still be used as promotional items for your business, although you’d still want it to be something a pet owner would use such as a water bottle for walks.

Give away useful promotional items for pets

Think about what your customers use regularly in living with and caring for their pets. You want the promotional item to be something that people see often so they'll remember you when the time comes.

I recommend: Pet toys and grooming items will often get plenty of use by your clients. Pooch kits can be a great gift to give to new pet owners through a local shelter or adoption event.

Make sure that the quality of the products is as high as you can make it

Promotional products for pets sometimes suffer from low quality construction or materials and that reflects on your business. Sure, these items will cost you less, but a quality product will be used more and will last longer, providing you with more exposure. Purchase items that are as high quality as you can afford as it can affect how potential clients view your business.

I recommend: Choose items like travel backpacks, stuffed toys and canine clothing from 4Imprint. Other travel items like collapsible bowls and kennels are great  promotional ideas for pet products.