Intro: Product branding is everywhere, and we've all seen it at work: the famous brown and gold LV pattern of the Louis Vuitton purses, the curvy bottle of Aunt Jemima syrup, and even the logos on the shopping bags that we carry out of the supermarket. It's all a matter of making that brand familiar to the audience so that they will think of that particular brand first when deciding on what purse or syrup to buy, or which grocery store to go to. This can work for your company too, with promotional products such as pens, bags, calendars, magnets, T-shirts, and dozens of other options that can be printed with your company's name and logo, so that the next time someone thinks of needing anything that your business may supply, they'll think of you!
The best contacts and resources to help you get it done
Get high-quality, inexpensive promotional products to give to clients and employees
Whether promoting your business at a tradeshow or creating a holiday gift to give to clients, creating a product with your company's name and logo on it can make an enormous impact on your business.
I recommend: Small gifts, such as
pens and
notepads are an excellent way to promote a business that needs high quantities of promotional materials. Because these items will end up on potential clients' desks, they will inevitably be used on an everyday basis, allowing your company and logo to come to the forefront of their minds whenever the need arises! On your daily commute, have you noticed people drinking out of shiny silver
mugs and big plastic water bottles in their cars or on the subway? Since these items can be pricey in the stores, offering them for free to clients with your logo emblazoned on them will give them a chance to drink in style for free - and the best thing of all is that, with prices starting at $1.50 on
Art Promos, you'll be making a great impression at a low cost!
Promote a Cause...AND Your Business!
By promoting a change in the environment, you can earn respect for your business, while capturing the attention of a whole new client base...in the checkout line!
I recommend: Lots of people are "going green" these days, and one way that they're doing so is by using re-usable bags at grocery stores and on their daily errands. Instead of buying tote bags from the supermarket, why don't you give your clients the option of carrying a
bag with your company's logo on it? That way, each time a client goes to the grocery store, he or she will not only be advertising for you, but they will also be showing off the fact that your company is socially conscious! This is wonderful for your image and a great marketing tactic.
Give Gifts that Clients Glance at Hundreds of Times a Day!
Besides the computer, the clock is the most looked at item in anyone's office. Why not provide clients with a clock or watch with your business in mind?
I recommend: Have you ever been sitting in a meeting, only to find yourself glancing at your
watch or the clock every thirty seconds or so? By giving clocks and watches as gifts to clients, you'll ensure that they're thinking of you each instance that they look at the time! The key is to give out promotional materials that clients will use and look at over and over again.