Work.com: WHATWORKS
Volume 1 Issue 5 October 30, 2007

Daniel Kehrer Got an email from a new subscriber who said, "Sign me up, but only send useful information." That's our goal. No, it's more than a goal, a passion. Maybe obsession. We have writer/experts worldwide scouting not just for useful solutions and resources, but the "insanely useful" stuff that will make your business better and more profitable. Like AditAll, a new site that makes it easy to produce and place a video ad cheaper than ever before (see Solution of the Week). With holidays coming, we offer solutions for selecting the best shipping services, unique business gifts, choosing a web shopping cart, sales compensation plans and office holiday party planning. Send your insanely useful solutions. We'd love to hear about 'em. -

-- Daniel Kehrer, Editor, Work.com

Smart Operator
Selecting the Right Shipping Method

Guide Author By Judy Artunian
As a business owner, you don't have time to master the intricacies of packaging, shipping rates and schedules. Whether you send packages worldwide on a regular basis or ship locally once a month, you can ease your shipping burden by understanding your unique shipping requirements and establishing a relationship with a reliable carrier. Read Full Guide

Management Solutions
Unique Business Gifts

By Frances Sharpe
Gift-giving can be stressful, especially when you want to give something that's as unique and original as your business. Typical corporate gifts, such as items with a company logo or gift baskets stuffed with food items nobody wants, simply won't do the job. Finding unique gifts that will make your company stand out doesn't take a lot of money or a lot of time, just a little creative thinking.
Read Full Guide

Website Wisdom
Guide Author Choosing a Website Shopping Cart

By Chris Maxcer
You've seen the shopping-cart images on Web sites: Click the link and the cart saves a record of your product choices until it's time to pay up. If your goal is to sell more online, it's vital that you choose a shopping-cart system that's right for your type of business and your website. Here are some important tips: Read Full Guide

Selling Smart
Sales Compensation Plans that Work

By Daniel Kehrer
A great sales team – and the right compensation plan to keep sales people motivated – is critical to helping a business grow and prosper. What's more, competition for top sales people is intense, and having a well-designed sales management program to attract and keep sales talent can spell the difference between success and failure. Read Full Guide

Your Employees
Planning an Office Holiday Party

By Jo Averill-Snell
An office holiday party is a traditional way to reward employees for their contributions and bolster goodwill. The scale and budget for your party depends on the resources available to you – you’ll undo all the good done by throwing a party if it looks as if you skimped on the arrangements. But on the other end of the spectrum, you don’t want employees wondering if end-of-year bonuses were trimmed in order to pay the caterer. When planning your company’s office party, remember: Read Full Guide

 
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FAST TRACK
Riches In NichesQuick reads, hot topics and cool tools for your business

CityVoter is a new way for a local biz to get noticed online. In 15 cities now; 25 more soon. Promote your biz with photos, maps, videos and more. Get on "best of" lists.

MyPRGenie is a new web-based, self-service publicity tool for small biz. A basic version is free.

"Look mom, no hands." Voice on the Go has new voice command products that let you listen to, compose, reply, forward and delete your email, access your calendar and more.

SOLUTION OF THE WEEK
AditAll, which launched this week, is a web-based platform for small and mid-size businesses to create, customize and distribute video ads. Average costs for AditAll video ads range from $300-$700; well below costs of creating quality videos other ways. It's also a distribution channel for video and audio content producers and developers. Advertisers can post a request for specific audio/video needs; producers can then create/post clips for potential purchase.

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