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Guide to Modeling Agencies

Protect yourself from industry scams; use modeling agencies offering services without upfront fees


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The danger of falling prey to the illegal business practices of fraudulent modeling agencies is a real and valid threat. However, the dream of finding a legitimate modeling talent agency that can usher you to a ripe and lucrative career opportunity can also become a reality. With your composite card in hand, you can hit the ground running and cross the finish line without a hitch.

Understand the difference between modeling schools, modeling agencies and modeling managers. A modeling school charges a fee to instruct you on how to become a model. Modeling agencies typically work with experienced models and find work for these veterans. A modeling manager maintains an ongoing relationship with a model and can be involved with the individual’s entire career.

Consider the following when choosing a modeling talent agency:

1. Suspect model agencies that require up-front fees and resist high-pressure sales tactics.

2. Read the contract carefully before signing with a modeling talent agency. Review the terms of the document with an attorney and fight the temptation to make a hasty decision.

3. Ask for written copies of all agreements.

Action Steps
The best contacts and resources to help you get it done

Seek the services of free modeling agencies or find a model management firm to invest in your career


The role of a modeling talent agency is to promote and book your talent. A legitimate modeling agent negotiates your contract and receives a commission for job assignments you complete. A model management firm makes an investment in your entire career and commits to helping you develop your talent.

I recommend: Exxcel Modeling, Inc. earns its income through a commission for finished work. With five regional offices throughout the US, Exxcel represents a diverse talent pool as one of several plus size modeling agencies and child modeling agencies. Complete the online application for a free consult. Apply online with IMG Models an international model management firm with a division in New York. The primary focus of this agency is to build a model's full career starting with the basics.

Check whether modeling agencies you want to pursue have open calls


A major modeling talent agency often uses open calls to find fresh talent. If you attend an open call, it provides an opportunity for a modeling agent to determine if work is available for your particular look. Again, legitimate model agencies offer open calls without charge and the event is open to anyone who wants to pursue a modeling career.

I recommend: Commercial modeling agencies such as Ford Models, Inc. and 18 KARAT use open calls to scout new talent. Ford Models, Inc. also offers the ability to submit photos through an online application if you cannot attend an open call.

Target modeling agencies that look for models with experience


Look for model agencies without a school or studio. This takes the guesswork out of hidden costs that come with offers from modeling agencies that pressure you to purchase expensive portfolios. It also allows you the freedom of bargain shopping for the best photographers.

I recommend: Houghton Talent, Inc. represents experienced models. You can meet with a modeling agent without paying a fee; they earn commission off the assigned work. AFFINITY Model & Talent Agency is a national and international company that also works with experienced models. Open call is through invitation only; submit your photo through e-mail for consideration.

Tips & Tactics
Helpful advice for making the most of this Guide

  • Investigate testimonials by contacting clients to verify claims given by a modeling agency.

The official source of Modeling Agencies is the Modeling Agencies page at Business.com


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