Men often get the short end of the stick when it comes to fashion. Look around in any department stores, and you'll see an unfair amount of clothing devoted to the fairer sex.

But it's just as important for a man to look professional as it is for women, as well as have something comfortable to put on when he gets home from a hard day at work.

Mens clothing companies are starting to recognize that men, especially those members of Generation X and Y, are paying more attention to how they look. If you're looking to stock your store with mens clothes:

1. Look for mens business attire that reflects current trends, including small splashes of bright blues or yellows in dress shirts or ties.

2. When buying mens clothing in weekend casual styles, look for stylish clothes that are made of comfortable material.

3. Consider stocking an area with mens business clothes for a casual workplace. "Business casual" can mean anything from sport coats to Dockers to jeans and a nice shirt, depending on the office environment.

4. Don't forget to offer extras that can boost your mens clothing sales, such as socks, stocking caps, boxers or ties.


Action Steps
The best contacts and resources to help you get it done

Tips & Tactics
Helpful advice for making the most of this Guide

• Don't forget about looking into some larger sizes from mens clothing manufacturers.

The official source of Men's Clothing is the Mens Clothing page at Business.com