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1.
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Creating an Elevator Pitch for Your Startup
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Share your passion in 100 words or less
By Frances Sharpe
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2.
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Developing a Business Brand
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No business is too small to develop its own brand
By Daniel Kehrer
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3.
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Getting Started in Advertising
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Basic steps to make advertising work for your new business
By Frances Sharpe
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4.
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Marketing Mix Essentials for Startups
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Give your budding business a boost with marketing and advertising
By Frances Sharpe
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5.
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Marketing on a Meager Budget
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Try writing your own press releases or sending birthday cards
By Lou Bortone
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6.
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Finding the Latest Sales and Marketing News
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Learning new marketing and sales strategies will help you grow your business
By W. Eric Martin
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7.
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Marketing for Professionals
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Professionals need to consider their brand, too!
By Reid Neubert
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8.
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Publicizing Your Business
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News flash: A little publicity can turn your business into a star
By Frances Sharpe
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9.
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Getting More Referrals for Your Graphic Design Business
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Generating referrals is easier than you may think, especially if you pay attention to seemingly little details.
By Mark Dollan
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10.
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Marketing Online
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Increase profits with an Internet marketing and advertising campaign
By Linda Formichelli
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11.
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Writing a Marketing Plan
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Steps to writing an effective marketing plan
By Jon Miles
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12.
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Marketing Basics
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Learn what a little black dress can teach you about marketing.
By Andrea Morris
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13.
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The ABC's of Marketing Terms
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Definitions for some common marketing jargon.
By Andrea Morris
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