Get newspaper industry information with the latest trends and analysis

You need market research that provides analysis of the newspaper industry, including marketing, advertising, circulation and more. Get extensive analysis on the trends impacting the publishing business. Also, follow the market leaders in the newspaper industry.

I recommend: Editor & Publisher covers the newspaper industry. The Newspaper Association of America provides trends and statistics of the changing industry. Borrell Associates does market research for newspapers on local advertising and Scarborough Research tracks newspaper audience trends.

Use market research for newspapers to improve marketing or publishing

If your business involves newspaper or other publishing, you can benefit from the advice of experts on newspaper industry market research. If your business is using newspaper research to market to customers, consider analysis that meets your reach. Newspapers still offer one of the best ways to distribute your company discounts or coupons. Newspaper research can help you target their customers.

I recommend: Inland Press Association offers ideas for newspaper publishers to improve circulation, advertising and marketing. The Newspaper Association of America explains why newspapers are still the best place to market or advertise your business. MarketResearch.com gives the latest trends on market reports for newspapers and magazines.

If you are looking to invest, get newspaper market research with forecasts

Whether your business has a stake in newspaper industry information or you rely on the performance of newspapers, it's crucial to follow the forecasts.

I recommend: BIA Financial Network gives financial estimates and projected demographics for large and small newspapers. Moody's has forecast reports for market research on the newspaper industry, along with risk factors.