Delivering your product to your customers on time and undamaged is more difficult than it may seem, but it's worth taking the time to develop a successful logistics management strategy for your business. Getting the right logistical solution may be the differentiator that puts you ahead of your competition. The type of product you sell will determine whether you need to consider logistics companies that offer more than just the standard logistics and transportation services for you to meet your customers' demands. You will also need to consider the following to come up with a comprehensive and unique strategy for your business:
Logistics management also covers purchasing (including supply chain management) and customer returns (reverse logistics). Searching for information using all of these terms will allow you to create the best logistical solutions for your business.
Seek out a third-party logistics provider (3PL)
The trend is towards companies focusing on their core competencies rather than being "jack of all trades". Consider outsourcing to a logistics company (a “third-party logistics provider” or “3PL” as they’re commonly known) so that you can focus on growing your business, not minute details of product delivery.
I recommend: You can outsource everything or shop for logistic services a la carte from freight payments and auditing to warehousing at
ITS Traffic Systems Inc.
Total Quality Logistics is another 3PL with a reputation for taking care of its employees in an industry where high turnover is the norm. Review Business.com’s directory to find a
logistics company.
Make your logistics provider industry specific
There are logistics companies and carriers that specialize in every industry from clothing to wine. Search for logistical solutions within your industry to make sure that your product gets to your customers in the same condition that it left your facility.
I recommend: If your items are perishable, fragile, or oversized, find the best shipping method and get a quote sent to you via email at
Freight Center.com.
Team with partners on logistics and transportation
Talk to vendors and customers to find out what type of logistics technology and services they currently use. Logistics companies base prices on volume, and you may want to team up with your partners to maximize economies of scale.
I recommend: You can implement Trading Partner Integration software such as
Red Prairie's.
Improve logistics efficiency with electronic data interchange (EDI)
You can do anything from gathering customer requirements to providing tracking information with Electronic Data Interchange (EDI) software.
I recommend: 123 EDI makes software exclusively for small businesses that can easily be integrated with QuickBooks. Companies such as
Logistics Planning Services (LPS) will develop software exclusively for you and your partners. Check Business.com’s directory of
electronic data interchange solutions vendors.
Use small business logistics services from UPS, FedEx or DSL
If you aren't in a position to purchase expensive hardware and software to manage your company's logistics quite yet, start with the Web. FedEx, UPS and DHL all have small business centers that can help.
I recommend: Sign up for small business services at
DHL or
UPS or
FedEx to arrange for shipments and pickups, track deliveries, estimate freight costs and more.
Network for minority- and women-owned businesses
If you are a minority or women-owned business (MWBE) search for logistics companies and freight carriers that are also MWBE certified.
I recommend: Start at the
MWBE directory.
Take a page from big business
Giant retailers use a system called Vendor Managed Inventory (VMI) to manage multiple vendors and/or logistics companies. So can you.
I recommend: If you carry a variety of items from more than one vendor, make sure you never stock-out by having the vendors manage your inventory electronically or on-site. Learn more about the VMI method at
VendorManagedInventory.com.
Stay current on the logistics industry
Companies need to stay apprised of the latest and greatest industry news including rules and regulations and technology like Radio Frequency Identification tags (RFID) and Global Logistics.
I recommend: To learn more about the logistic industry than you ever thought you wanted to know, go to
LogisticsMgt.com.
It's reversible
Making returns painless for customers is a good way to build loyalty.
I recommend: You can manage reverse logistics yourself, or hire a logistics company to provide inspection and repair, such as
Insite Logistics. Find
reverse logistics companies on Business.com.