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  Guides to Internet Marketing
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76. Pay-Per-Click Advertising
Pay-per-click campaigns are the DIY of online advertising
By Jenni Simcoe


77. Premium Web Site Submitting Services
Increase your online exposure by utilizing premium web site submission services
By Eric Brantner


78. Reaching SMB influencer's and decision makers with search
How to reach SMB decision makers when they're ready buy. Blending broad based and Vertical Search to be there when your most needed.
By Chris Hulse


79. Search Engine Optimization for Businesses
Methods businesses can use to get SEO services for their company.
By Alan Rabinowitz


80. SEO 101 - Image Optimization
Make the most of your images for Google Universal Search
By Richard Burckhardt


81. Setting up goals (conversion tracking) in Google Analytics
How to use Google Analytics to gain more insight into your PPC campaigns
By Chris Guthrie


82. Social Media Monitoring
Social Media Monitoring: A Lesson From United Airlines
By Marianne Hynd


83. Updating Your Google Local Business Listing
Enhance your online storefront exposure for FREE!
By Carrie Hill


84. Using Google AdWords More Effectively
Make the most of your online advertising budget with Google AdWords.
By Amy Gesenhues


85. Using Webinars
Take your seminars online to create rewards with virtual proximity
By Geoff Kohl


86. Using Yahoo Answers to Market Your Business
How to establish status as an expert, increase your online visibility and get more Website visitors using Yahoo Answers
By Anita Campbell


87. Why B2B Companies Should Use Search Engine Marketing
Don't neglect what may be the most relevant (and inexpensive) way to reach prospects at every point in the purchase cycle!
By Lindsey Walsh SearchEnginePPC.com


88. Writing a Strong Call to Action in Your Online Ads
Increase your conversion rate by including a compelling Call to Action in your online ads.
By Eve Lopez


89. Writing Successful PPC Ad Copy
Six simple steps: write good ad copy for your Pay-Per-Click advertising campaign
By Eve Lopez


90. 5 Tips for Improving Your Company's Landing Pages
Landing pages are the best way to increase your conversions - the number of website visitors who do something you want them to - buy, register, etc.
By John Brady


91. Building a Global Website
Going Global: It’s More Than Just Translation
By Jennifer MacLean


92. Getting Video on the Web
Upload your message to free video hosting sites and establish an online presence
By Lou Bortone


93. Globalized SEO
Avoiding Duplicate Content on Same-Language Sites
By Jennifer MacLean


94. Google's Webmaster Guidelines
How to make your website search engine friendly.
By Nancy Hackett


95. How the Search Engines Describe You
Sculpt Your Seach Description
By Richard Burckhardt


96. Improving Your Web Site Ranking
How to use search engine optimization (SEO) techniques to bolster your site
By Jennifer Mattern


97. Improving Your Web Site Visibility
Web site promotion tips to build awareness, drive traffic and increase sales
By Jennifer Mattern


98. Increasing Landing Page Conversion Rates
Using Multivariate Testing to Improve Website Conversion Rates
By Jeff Horsager


99. Link Building Techniques for Web 2.0
10 Link Building Tips for Web 2.0
By Julia Hyde


100. Marketing Online
Increase profits with an Internet marketing and advertising campaign
By Linda Formichelli





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