Corporate apparel comes in many forms and can be very useful in the workplace. The corporate wear you choose can promote your business, identify your company and unify your team of employees.
It's important to understand the basics of custom company apparel just like any other business tool. In order to make corporate attire benefit your company, you need to know how what it entails and how it can be used to promote your company, boost sales and motivate staff. Remember the following corporate apparel basics:
1. Shirts and jackets are used for everyday office wear by regular employees.
2. Name tags and lanyards identify employees and organize teams.
3. Hats, badges and bracelets work well as promotional apparel for giveaways and rewards.
Action Steps
The best contacts and resources to help you get it done
Research business promotion clothing companies online
Embroidered clothing like golf shirts, dress shirts and jackets are some of the most common forms of company apparel. Logo clothing and shirts usually feature the company logo and provide a unified look when worn by your staff. Company shirts and jackets also help reinforce the company dress code policy.
I recommend: The
Queensboro Shirt Company has been making custom corporate apparel for years. It has a wide variety of shirt options and offers both embroidery and digital printing of your logo.
Ace Logo Wear is another resource for work shirts and promotional apparel. It offers dress shirts and golf shirts to keep your staff looking professional.
Look to companies that produce specialized corporate apparel
If polo shirts and tees won't cut it, find specialized corporate apparel makers. For some businesses full uniforms are on the menu, while others may require elegant, tailored attire. Whatever your business attire needs, there is a corporate attire company to meet them.
I recommend: Corporate Apparel Unlimited provides a wide selection of industry specific coveralls, safety wear and scrubs, and can apply your logo with embroidery, screen printing or heat transfer. If your company requires a uniform but elegant look for your employees, contact
TwinHill Corporate Apparel. It specializes in high end, tailored separates for women and men.
Don't forget corporate accessories to compliment your corporate attire
Use name tags, hats, badges or lanyards to identify employees. Instead of desk name plates, opt for engraved name tags or badges for each employee. Name tags keep departments or teams well-organized as well as enhance security in the workplace.
I recommend: Naag Tag offers engraved and custom name tags for corporate apparel. It can add job titles as well as color company logos to give your name tags a professional appearance. Peruse the wide range of hats offered by
Company Casuals. Learn more about the importance of name tags and how they improve workplace communication and performance in an article from
The Side Road.
Tips & Tactics
Helpful advice for making the most of this Guide
- Corporate apparel doesn't have to rule the workplace every day. Don't forget about how fun Casual Friday can be!
Related Resources from Business.com
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