Buzz Marketing | How-to Guides for running your business from Work.com

Word of Mouth Marketing, and Buzz Marketing, are marketing techniques that are very valuable for the small business. The fact is, people are already talking about you and the only questions is "Am I going to join the conversation?"

Companies that plan and participate in word of mouth can better shape the conversation people are having. They can also help their advocates spread the stories better.

Word of mouth marketing has the best return on investment and compliments any other type of marketing you are doing.

Action Steps
The best contacts and resources to help you get it done

Buzzoodle Buzz Marketing

Find out how to promote your business using advocates you already have. The Buzzoodle Philosophy is to train every member of the organization to create a little buzz every day. This leads to a roar of higher visibility over time.

I recommend: Buzzoodle
WOMMA
Buzzoodle Marketing Resources

Examples of Free Buzz Tools

Many tools exist on the web that you and your employees can utilize to create free buzz. We often suggest an organization has a blog that multiple people can post to, or multiple blogs. Here are some other tools you can work with.

I recommend: Squidoo
Digg
GoBig Network

Tips & Tactics
Helpful advice for making the most of this Guide

The key to successful buzz creation it to have a solid strategy and enthusaism that helps you create a little buzz every day. Get everyone involved and keep them excited and people will start talking about your business more and more.

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Guide to Buzz Marketing

Word of Mouth Marketing

Buzzoodle Buzz Marketing

Examples of Free Buzz Tools