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Constance Gustke

Guide to Buying a Business

Buying a business rather than starting one can give you a head start


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Don't want to start your own business? Try buying one. It's a great way to sprint into the marketplace without the headaches of finding financing and building customer loyalty. Still, it takes lots of legwork to negotiate the right deal.

Here are some of the other advantages in buying a business:

  1. Cash flow begins quickly
  2. Customer base is already established
  3. Systems, such as accounting, are already in place
  4. Profitable businesses command easier financing

Action Steps
The best contacts and resources to help you get it done

Make sure the business matches your objectives


Experts advise writing down a target business profile before you begin looking. It should contain concrete information like investment amounts, risk levels, profitability targets and expected revenues. Also pinpoint geographical areas and industries, which you'll want to be familiar with. Personal objectives include time spent on learning curves and managing the business.

I recommend: Weigh the pros and cons of startups versus existing businesses at the SBA. Or get free business advice at SCORE.

Do your due diligence


Take advantage of brokers, industry sources, networking and classified ads in newspapers to look for a business. It's also a good idea to assemble a team of professionals — a accountant, lawyer and banker — who can help you verify company data that can make or break the sale.

I recommend: To find out what businesses are currently for sale, go to BizBuySell.com or GWBS.com.

Scrutinize the business inside and out


Begin with a preliminary analysis. It checks the business's reputation, existing customers, and credit reporting agencies for complaints against the business. If the company passes this test, have your team begin digging into the numbers, such as projected financial returns and asking price. Delve into income statements, balance sheets and tax returns for the past three years. Sit in on the business for a few days to see how well it operates.

I recommend: Find a checklist of factors to consider at Nolo.com.

Make an offer based on a fair price


Once you've done your homework, present a concise, well-analyzed offer to a seller in writing. Be ready to walk away from the deal if negotiation is a problem. Also consider linking your bid to customer retention, which is crucial for small businesses.

I recommend: Avoid letting your enthusiasm dictate what price you pay. School yourself in valuations – even if you have an accountant and lawyer – at University of Florida's Small Business Development Center.

Consider buying a franchise


If you're concerned about buying a business from an independent operator, then buying a franchise maybe the best bet for you. Franchising gives you a head start with name recognition, marketing support and a proven concept.

I recommend: The SBA provides a good overview of what's involved in buying a franchise. Take a look at the advantages and disadvantages of buying a franchise versus buying a business at MyOwnBusiness.org.

Tips & Tactics
Helpful advice for making the most of this Guide

  • Don't be too anxious to buy, since you'll likely end up over-paying.
  • Save 10% of your investment in a contingency fund for unexpected expenses.
  • Beware of overestimating revenues.
  • Consider asking the seller to stay during the transition period.
  • Ask about seller financing.
  • Don't pay for receivables that are over 90-days past due.

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 Related Resources from Business.com Back to top 
 Recommended Solution Providers Back to top 

With over 35,000 active businesses for sale, BizBuySell is the Internet's largest and most heavily trafficked business for sale exchange.

BizQuest is a marketplace of 1000s of businesses for sale and includes resources for buying a business or selling your business online.

National directory of businesses for sale.

Largest office network of business brokers in the world

Assists with: Buying a Business or Franchise, Selling a Business, or owning a Business Broker Franchise.

Features sources of business loans, venture capital and commercial real estate financing.

Provides search solutions for buyers looking for businesses and companies for sale.

Free business for sale listing exchange that provides a confidential forum to facilitate the buying and selling of businesses.


 Best Sites to Learn MoreBack to top 

Portal devoted to franchising, which includes tools, articles and franchise information by category.

How to research and buy a franchise.

Resources for buying a business.

Everything you need to know about buying or selling a business, from brokers to valuation to negotiating the deal. Save money, time, and energy by doing your research here before you buy or sell.

Legal information, answers and community for buying a business.

Resources for buying or selling a business.

In depth guide to buying and selling a business.

How to guides, articles, columns, expert advice, tools and recommended resources for buying or selling a business.

Information on buying and selling a business.


  Best Blogs and Forums Back to top 

Blogs for buying and selling a business.

Message board for buying and selling a business.

Forum for buying a business or franchise.

Business for sale forum.

Blog for buying a business.


  CommentsBack to top 

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