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Jenny Schweyer

Guide to Business Giveaways for Women

Promotional Gifts with Girl Appeal


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Business giveaways are an essential part of business advertising.  That goes for businesses of all sizes: from home-based, to small businesses, to mega-corporations.  Even business owners whose companies can afford media advertising agree that business giveaways are a highly effective form of direct advertising. 

What if your business caters particularly to women?  Promotional pens and mugs are always smart business giveaways to keep on hand.  They have universal appeal and are used by women and men alike.  However, businesses that really want to capture the hearts (and attention) of women should also stock business giveaways for women, products that every girl will appreciate. 

Since your products and services target women, it makes sense to target them with the right kind of advertising too.  Targeted advertising in the form of business giveaways for women gives your customers and potential clients one more tangible way to remember your name.  Promotional houseware items, beauty products and clothing and footwear make charming and fun business giveaways for women.   

Like other types of promotional gifts, business giveaways for women range in price from modest to lavish.  The options are varied for customizing items with your business' information with something to suit every advertising budget. 

There's more than one way to a girl's heart.  Business giveaways for women are both economical and memorable.  Appeal to her sense of feminism, and she'll be sure to visit your business over and over again.     

Action Steps
The best contacts and resources to help you get it done

Emery boards


Cater to her beauty for less than a dollar per unit. Emery boards are an essential part of every woman's beauty regimen. You can rest assured that your promotional gift will be welcomed and used again and again. Another spectacular thing about emery boards: they're small and lightweight. This makes them easy to transport to trade shows and inexpensive to ship. Customized emery boards are excellent business giveaways to distribute if you have a hair salon, manicure shop or drug store.

I recommend: The Women's Health Awareness Pink Emery Board.  This promotional emery board will help raise awareness about breast cancer and remind her to have a yearly mammogram.

Cosmetic Bags.


Every woman needs one. She might as well use one with your company's name on it. Lucky for you, she'll use it every day and it will be a constant reminder of your company. Cosmetic bags can be purchased for about two dollars per unit, all the way up to ten dollars each.

I recommend: The Cosmetic Zipper Tote.  It has ample room for all of her makeup items.  It's perfect for traveling, and it's transparent material let's her see with a glance what's inside.

Flip flops


A girl can never have too many shoes. Give her a pair of fun flip flops with your company's logo and she'll be a walking ad. Customized flip flops range in price from five to ten dollars per pair. They make great advertising tools for companies like day spas and tanning salons.

I recommend: The Classics Flip FlopThe fun palm tree and seashell design will remind her of a day at the beach.

Tips & Tactics
Helpful advice for making the most of this Guide

  • Keep a variety of business giveaways for women onhand. This way you'll be able to target a variety of different needs.
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